Cochin
International Airport is a major airport in the city of Cochin in Kerala.
Cochin International Airport is the first airport in India developed under a
public-private partnership (PPP) model and was funded by nearly 10,000
non-resident Indians from 30 countries.
With
an annual traffic of 10172839 in the year 2019 which grew at a rate of 13.6%
from the previous year, Cochin Airport is the one of the busiest airports in
India, catering to 63.86% of the total air passenger movement in Kerala. In
terms of international travellers, it is the 4th busiest in India. Cochin Airport Advertising
provides wonderful opportunity of impressing international audiences travelling
to the beautiful state of Kerala, thereby allowing Global Branding. It is also
used to gain visibility before the key decision makers in the major industries
flourishing in Kerala.
About
the city
Cochin,
also called Kochi, is a port city in Kerala falling in the Ernakulam district
of Kerala, and is also used to refer to the mainland of the district. The
vibrant city is situated on the south-west coast of the Indian peninsula in the
breathtakingly scenic and prosperous state of Kerala, hailed as 'God's Own
Country'. Its strategic importance over the centuries is underlined by the
sobriquet Queen of the Arabian Sea. Informally, Cochin is also referred to as
the Gateway to Kerala.
Over
the years, the city has emerged as the commercial and industrial capital of
Kerala, making it the second most important city on the west coast of India,
after Mumbai. With its world class port and international airport that link it
to many major cities worldwide, Cochin is one of the top holiday destinations
in India. Along with the tourists, it’s also home to many NRI’s.
With
a literacy rate of 97.5% - one of the highest among cities in India makesthe
Airport the most educated audience sections.Cochin is known as the commercial
capital of Kerela. With the state’s only stock exchange in Cochin and is the
hub of industrial and economic activities. The major industries operating at
Cochin include tourism, hospitality, construction, manufacturing, shipbuilding,
transportation, seafood, chemical industries, IT, and banking. The industries
have the optimum environment to flourish here as uninterrupted power supply,
excellent banking services, fresh water, sea port and an international airport
are available.Go for Advertising at the Cochin Airport for
branding at a place that is set to see industrial and commercial activities at
the highest levels. Its soaring popularity as a destination for spiritual &
health tourism all over the world is another reason for your brand to label its
presence here.
Airport
Advertising Solutions
Billboards
Billboard advertising is effective for building
brand awareness and broadcasting your business (or product or campaign) to as
many people as possible. Billboards tend to have the highest number of views
and impressions when compared to other marketing methods and the Implementation
of a billboard ad provides effective reach and impact on viewers.
Backlit
Translites
Backlit Translites are graphic displays that
utilize a light source from behind the graphic to shine through the material
and ink to make the printing illuminate .Specifically designed for low-light or
nighttime exterior and interior advertisements, translites are naturally
eye-catching
Overhead
Gantry
Billboards which are fixed to an overhead structure
and span a road are known as gantry billboards. A double-sided gantry billboard
provides advertisers the option of communicating their brand message to either
side of the traffic. The size, prominence and location of gantries make for
impactful viewing experience.
Product
Displays
A product display box is placed especially to
attract the attention of customers who pass through the particular location. A
sample product is kept inside the box for display.
Since your product can be displayed , product
display offers high visibility. Products can also be mounted on a small podium
with an LCD continuously playing different TVCs.
Conveyer
Belt
Conveyor or luggage belt is an innovative medium of
engaging passengers' attention while they wait for their luggage to arrive. In
an age where the medium is as important as the message, innovative advertising
options like luggage belt helps a brand to creatively communicate with its
target audience.
The baggage claim area grabs eyeballs for premium
brand positioning - an opportunity you can leverage to your advantage.
Complementing innovativeness with effectiveness, luggage belt is an option that
a marketer surely can't miss!
Pole Kiosk
One of the most conventional
means of outdoor advertising, - being
used by clients for a long time now because of their popularity and success.
The biggest advantage of launching an ad campaign through pole kiosks is that
it provides good brand recall on customers' mind space through repeated
exposure of the brand message.
Baggage
Trolleys
Appealing to the passengers at the airport as well
as their friends and family, baggage trolleys are an item of immense utility,
the humble trolley is ideal for karting your brand across the passengers'
pathway - from parking to lounge.
These baggage trolleys deliver maximum reach and
visibility by targeting business and leisure section of domestic as well as
international travelers along with friends and family who come to see off or
receive them.
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